Local Marketing
Physiotherapy Marketing and SEO for Edmonton Clinics
We are an Edmonton physio marketing agency. Local SEO, websites, social media and signage built for physiotherapy and rehab clinics: a page for every condition you treat, MVA Section B direct billing pages, clear WCB and insurer coverage, and clinician bios that turn a referral into a first booking. Monthly SEO starts at $300.
Patients don't search for physiotherapy. They search for their pain. "Whiplash treatment Edmonton," "low back pain physio near me," "post-ACL surgery rehab," "plantar fasciitis physio south side." The clinic that has written the best page for each condition wins the first booking, and the first booking is worth the full 12-session treatment plan. We build physio sites organized around exactly how patients actually search.
What Edmonton physio clinics actually need from a website
The most valuable structural change for most physio sites is turning "Services" into a proper condition library, one page per condition you treat, each explaining symptoms, expected recovery timeline, treatment approach, cost per session and total plan, insurance coverage, and what happens in the first visit. Low back pain, neck pain, whiplash, MVA rehab, post-surgery rehab (ACL, rotator cuff, hip replacement, spinal fusion), sports injuries (runner's knee, tennis elbow, plantar fasciitis), TMJ, pelvic floor, and vestibular each deserve their own page. Patients search by condition, and a single "physio services" page ranks for none of them.
The second lever, specific to Alberta, is a proper MVA Section B page. Alberta's Section B automatic accident benefits give an injured driver a Diagnostic and Treatment Protocol with pre-approved physio, and patients actively search for clinics that direct-bill Section B so they pay nothing out of pocket. Same for WCB and every major private insurer (Blue Cross, Sun Life, Manulife, Canada Life, Green Shield). A single "Insurance and Direct Billing" page listing everything you accept, plus a dedicated MVA / motor vehicle accident page, is often the highest-converting content on the entire site.
Pricing for Edmonton physio clinics
Single Clinic: Grow
From $1,499. 5 to 7 pages: home, condition library (starting with your 5 to 6 most common), MVA / Section B page, direct-billing / insurance page, clinician bios, and online booking. Recommended for most Edmonton physio clinics.
Multi-Location or Multidisciplinary: Bespoke
$5,000 to $10,000. Separate pages per location, per-discipline sections (physio + massage + chiro + acupuncture + dietitian), and a deeper condition library (15+ conditions), plus 3 months of ongoing SEO work after launch.
New Solo Physio: Launch
From $499. 1 to 3 page starter for a new solo physiotherapist. Home, one hero condition page (usually MVA or the physio's specialty), clinician bio + booking. Upgrades to Grow as the condition library expands.
Add-ons that work especially well for physio clinics
Portable Signage: From $149/month
4'x8' double-sided sign, useful for clinics in mixed-use plazas or medical buildings. Rotate messaging around MVA rehab, back-to-sport season, and ski/hockey injury seasons. 5'x10' available from $200/mo. See signage details.
Ongoing SEO: From $300/month
Condition-page expansion, exercise / rehab resource content (huge SEO channel), and seasonal campaigns (ski injuries in December, running injuries in April, MVA volume in winter). See SEO details.
AEO Audit, $499
Already have a physio site? We score it against 25 AEO criteria, critical because "best physio for X in Edmonton" is one of the top AI query patterns in local healthcare. See AEO details.
Local SEO for physiotherapists in Edmonton
Local SEO for a physio clinic comes down to three things. Your Google Business Profile needs the right categories, every service listed, fresh photos and regular posts, because that is what shows in the map when someone searches "physio near me". Your website needs a page for each condition and each location, so you can rank for "whiplash physio Edmonton" as well as your clinic name. And your reviews and directory listings need to back it all up with the same name, address and phone number everywhere.
As your physiotherapy SEO agency, we handle all of it each month: new and improved condition pages, Google Business Profile posts, listings, technical fixes and a plain report on where you rank. It starts at $300 a month. We do the same work for Oxford Chiropractic & Wellness, a north Edmonton clinic with pages for MVA rehab, work injury rehab and sports injuries, and Google Business Profile posts twice a week. Not sure where your clinic stands? Run our free SEO audit.
Why AEO matters for Edmonton physio clinics
Patients research physio on ChatGPT constantly: "best physio in Edmonton for a torn rotator cuff," "how long does whiplash physio take," "does Blue Cross cover physio in Alberta," "physio vs chiro for lower back pain." AI assistants cite one or two clinics in the answer. Physio clinics with proper Schema.org markup: MedicalBusiness, MedicalCondition schema on each condition page, per-condition FAQ blocks, direct-billing lists, and AI bot allows in robots.txt become those cited answers. Clinics with generic "services" pages are invisible to AI.
We build AEO into every physio site by default, including MedicalCondition schema so AI can accurately match a patient's symptom search to your specific treatment approach. Read more on our AEO page.
Frequently Asked Questions
How much does a physiotherapy website cost in Edmonton?
Most Edmonton physio clinics fit the Grow tier at $1,499: home, condition library, MVA / Section B page, direct-billing page, clinician bios, online booking. Multi-location or multidisciplinary clinics need Bespoke ($5,000 to $10,000). New solo physios can start at $499.
Why do condition-specific pages matter so much for physio?
Nobody searches "physio Edmonton" after a car accident. They search "whiplash treatment" or "MVA physio Section B direct billing." Every condition needs its own page with symptoms, recovery timeline, treatment plan, insurance info. A single "services" page ranks for none of these.
How important is MVA Section B content for Alberta physio clinics?
Extremely, one of the highest-volume, highest-margin physio search categories in Alberta. Section B automatic benefits give injured drivers a pre-approved Diagnostic and Treatment Protocol. A page explaining Section B, DTPs, WCB, and direct billing to major insurers can outperform your homepage in bookings.
What does a physiotherapy SEO agency do each month?
Each month we add or improve condition pages, keep your Google Business Profile active with posts and photos, fix listings so your clinic details match everywhere, and track where you rank for searches like physio near me and whiplash treatment Edmonton. You get a plain report, and plans start at $300 a month.
Why does AEO matter for physio clinics?
Patients ask ChatGPT "best physio in Edmonton for a torn rotator cuff" or "does Blue Cross cover physio in Alberta." AI cites one or two clinics. Sites with MedicalCondition schema, per-condition FAQs, and direct-billing lists become those citations. Generic "services" pages are invisible. See our AEO methodology.
Ready when you are
Ready to talk about your clinic?
Tell us about your practice, single-discipline physio, multidisciplinary rehab, sports medicine, or a new solo practitioner, and we'll put together a plan focused on condition-specific SEO, MVA Section B traffic, and direct-billing clarity.
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